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Understanding Strategic IS Alignment: Toward a Process Guide Framework
Abstract
The need for strategic alignment of business and information systems (IS) strategies and objectives has become increasingly important to organizations, yet little is known about the appropriate processes for creating strategic IS alignment. Rapid change, internal and environmental forces necessitating strategic IS alignment require us to look beyond traditional, intellectual, planning based views of alignment toward other levels of analysis and social theoretical viewpoints. This work builds upon past alignment theory and incorporates critical elements from change management, leadership and IT adoption/diffusion literatures. The goal of this research is to develop a strategic information systems alignment process guide. This process guide framework encompasses six stages of IS alignment: Awareness, Generation, Motivation, Unification, Empowerment and Fusion. This work helps generate a greater understanding of strategic IS alignment by uniquely integrating leadership, shared vision, change management and IT adoption/diffusion theory into strategic alignment.
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