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Assessing the Effectiveness of an E-Learning Framework: The Portuguese Insurance Academy Case

Author(s): Nuno Pena (ADVANCE Research Center - ISEG and UnYLeYa, Lisbon, Portugal)and Pedro Isaías (Universidade Aberta and ADVANCE Research Center - ISEG, Lisbon, Portugal)
Copyright: 2013
Pages: 18
EISBN13: 9781466648265

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Abstract

Effectiveness, a major concern in corporate e-Learning, is particularly decisive when projects face financial as well as time-to-market constraints. They are also important when projects target a range of attendees that are socio-demographically and geographically dispersed. This paper describes the case study about the assessment of the effectiveness of IPTEACES framework, a new instructional design Framework. This framework designated, as the name says, as IPTEACES, was conceived to facilitate e-Learning by reducing diversity in programmes facing a non-homogeneous audience, and it was applied to the insurance intermediaries’ certification course in Portugal. These intermediaries came from sixteen different corporations related to the insurance and the banking industry.

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