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Application of Opinion Mining in E-Commerce

Application of Opinion Mining in E-Commerce
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Author(s): Brojo Kishore Mishra (C. V. Raman College of Engineering, India)and Rekhanjali Sahoo (BPUT Rourkela, India)
Copyright: 2018
Pages: 26
Source title: Improving E-Commerce Web Applications Through Business Intelligence Techniques
Source Author(s)/Editor(s): G. Sreedhar (Rashtriya Sanskrit Vidyapeetha (Deemed University), India)
DOI: 10.4018/978-1-5225-3646-8.ch012

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Abstract

Social media has become an increasingly important part of our daily lives in the last few years. An area of substantial research is that of predicting product sales, such as books, video games, and movie tickets. Customer opinions play a very crucial role in daily life. When we have to make decisions, opinions of other individuals are also considered. Business organizations and corporate organizations are always eager to find consumer or individual views regarding their products, support, and service. In e-commerce, online shopping, and online tourism, it is very crucial to analyze the social data present on the web automatically; therefore, it is very important to create methods that automatically classify them. In this chapter, the authors do future prediction of financial market by taking past observations so that they can maximize their profit and orders can be placed on time.

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