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Perception of VO Reliability

Perception of VO Reliability
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Author(s): Jerzy Kisielnicki (Warsaw University, Poland)and Tomasz Ochinowski (Warsaw University, Poland)
Copyright: 2008
Pages: 4
Source title: Encyclopedia of Networked and Virtual Organizations
Source Author(s)/Editor(s): Goran D. Putnik (University of Minho, Portugal)and Maria Manuela Cruz-Cunha (Polytechnic Institute of Cavado and Ave, Portugal)
DOI: 10.4018/978-1-59904-885-7.ch156

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Abstract

This article puts forward a thesis on the effectiveness of virtual organizations for profit, along with a preliminary test and discussion. In all likelihood, effectiveness is strongly influenced by ethical features stemming from universal values (see Damon, 2004; Küng, 2002; Seligman 2004). It is widely believed that the main problem in virtual organizations concerning ethics is reliability and its psychological equivalent—trust, both within the organization and among its electorate.

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