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Dixit Kalra
Dixit Kalra
is an Assistant Professor at University School of Business, Chandigarh University, Punjab, India. He is MBA, M.Com and is currently pursuing Ph.D. in Management from Punjabi University, Patiala, India. He has successfully cleared the UGC-National Eligibility Test for Lectureship (NET) twice. He has presented Research papers at National and International Conferences. In addition to it, he has written Book Chapters for International Publishing House and is also a reviewer with IGI Global. His research interests include AI in Marketing, Organic Farming, Sustainable marketing practices and Consumer behaviour. He also contributed 4 book chapters on various topics.
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