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Selçuk Efe Efe Küçükkambak
Selçuk Efe Kuçukkambak
completed his undergraduate education at Istanbul University, Faculty of Business Administration, Department of Business Administration as an “Honor Student.” Then, he completed the Marketing Management Master's Program at Istanbul University, Faculty of Business Administration, Institute of Business Economics, “International Marketing Strategies and the L'oreal Turkey Example” between 2011 and 2014—the researcher who completed the MSc. Program as a “High Honor Student,” graduated from the Aydın Adnan Menderes University Social Sciences Institute Business Administration Doctorate Program between 2015 and 2020 with the doctoral thesis, “Measuring Consumer-Based Brand Equity in Touristic Destinations: A Research in Fethiye.” After completing his specialization in marketing, the researcher has published many publications in highly prestigious academic publishing organizations at home and abroad. In addition to his marketing expertise, the researcher has been involved in multidisciplinary research by conducting joint studies in different disciplines in the field of social sciences. The researcher, who gave many seminars on quantitative research methods in the country, especially in the social sciences field, also participated in various research projects financed by the European Union. Currently, the researcher continues to conduct academic studies on numerous subheadings in the marketing discipline, such as consumer behavior, tourism marketing, neuromarketing, and marketing research.
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