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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Shouvik Sanyal

Shouvik Sanyal is an Assistant Professor of Marketing at Dhofar University, Sultanate of Oman. He is an active researcher with over 40 published articles in journals of repute indexed in Scopus and Web of Science. He has presented his research at conferences in over 6 countries. His research interests include marketing, consumer behavior and new technologies in marketing.
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