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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Thangaraja Arumugam

Thangaraja Arumugam ’s area of interest is in the field of business and marketing analytics. He holds a Post Graduate Program in business analytics and business intelligence from the University of Texas. His research work has been published and presented in reputed journals and international conferences. He holds patents in the field of social mining, image processing and deep learning. He gained certifications in Marketing analytics, pricing analytics and sales forecasting from the Scandinavian Institute of business analytics. He holds several certificates such as marketing analytics: know your customers, Macquarie University, Australia. Applying data analytics in marketing, University of Illinois, USA. Artificial intelligence in marketing, university of Virginia, USA, etc.
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