IRMA-International.org: Creator of Knowledge
Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

2016 Rio Summer Olympics and the Transmedia Journalism of Planned Events

2016 Rio Summer Olympics and the Transmedia Journalism of Planned Events
View Sample PDF
Author(s): Renira Rampazzo Gambarato (National Research University Higher School of Economics, Russia), Geane C. Alzamora (Federal University of Minas Gerais, Brazil)and Lorena Peret Teixeira Tárcia (University Center of Belo Horizonte, Brazil)
Copyright: 2018
Pages: 21
Source title: Exploring Transmedia Journalism in the Digital Age
Source Author(s)/Editor(s): Renira Rampazzo Gambarato (National Research University Higher School of Economics, Russia)and Geane C. Alzamora (Federal University of Minas Gerais, Brazil)
DOI: 10.4018/978-1-5225-3781-6.ch008

Purchase

View 2016 Rio Summer Olympics and the Transmedia Journalism of Planned Events on the publisher's website for pricing and purchasing information.

Abstract

The news coverage of the 2016 Rio Summer Olympics in Brazil encompassed multiple media platforms and the flow of information in the intersection between mass media (especially television) and social media (especially Snapchat and Instagram). The 2016 Rio Olympics was the Games of Snapchat stories and filters along with Instagram stories for news coverage. This chapter aims to investigate how transmedia features are structured and implemented in the news coverage of the 2016 Olympics by the official Brazilian broadcaster, Globo Network. The theoretical framework focuses on transmedia journalism of planned events, and the methodology is based on the analytical model for transmedia news coverage of planned events developed by Gambarato and Tárcia (2017). The research findings indicate that the coverage presented systematic content expanded throughout various media platforms (a core characteristic of transmedia journalism) but involved limited mechanisms of audience engagement, particularly in terms of citizen participation.

Related Content

Sunil Kumar, Nishi Patel, Paturi Jagadeeswar Reddy. © 2024. 18 pages.
Soumya Sankar Ghosh. © 2024. 24 pages.
Hilda Abraham Mwangakala. © 2024. 21 pages.
Alaattin Parlakkılıç. © 2024. 22 pages.
Subir Sinha. © 2024. 22 pages.
Minaxi Parmar. © 2024. 19 pages.
Poonam Arora, Nidhi Arora. © 2024. 17 pages.
Body Bottom