Artificial Intelligence in Behavioral Finance for Investment Decision-making

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Author(s): Asheetu Bhatia Sarin (VIPS, Guru Gobind Singh Indraprastha University, India)and Shivangi Sharma (Delhi University, India)
Copyright: 2023
Pages: 19
Source title: AI and Emotional Intelligence for Modern Business Management
Source Author(s)/Editor(s): Bhawana Bhardwaj (Central University of Himachal Pradesh, India), Dipanker Sharma (Central University of Himachal Pradesh, India)and Mohinder Chand Dhiman (Kurukshetra University, India)
DOI: 10.4018/979-8-3693-0418-1.ch013

Keywords: Artificial Intelligence / Business Science Reference / Computer Science & IT / Management Science

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Abstract

This chapter talks about how artificial intelligence has evolved into the minds of investors. Owing to the transformation in technology, machines have become increasingly capable. This will help to predict market movements using the behavioral aspect of the investors. There are also challenges in using AI in behavioral finance, such as the need for high-quality data, the potential for bias in AI algorithms themselves, and ethical considerations around using AI to make investment decisions. How these challenges will have an impact on investment decision-making is also discussed in this chapter. Further, the chapter talks about the interaction of behavioral finance and artificial intelligence and in turn enabling investors to be future-ready with fewer biases and efficient decision-making.

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Artificial Intelligence in Behavioral Finance for Investment Decision-making

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