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Big Data From Management Perspective
Abstract
Competency matters. Social media, customer transactions, mobile sensors, and feedback contents are all piled up with data. This might be unstructured and complex data in voluminous quantity, often called Big Data. However, if this Big Data is managed, it might bring competency for organizations. This chapter introduces the must-know concepts and materials for organizational managers who face Big Data. Through the chapter, Big Data is defined and its emergence over the time is reviewed. The four Vs model in Big Data literature and its link to a banking system is analyzed. The chapter concludes by making a managerial awareness concerning ethical issues in Big Data. This is of high priority in public sectors as data relies for every individual in the society.
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