Building a “Bridge” Between Theory and Practice: A Case Study Approach to Teaching Critical Media Literacy

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Author(s): Loren Saxton Coleman (University of Southern Mississippi, USA)
Copyright: 2018
Pages: 14
Source title: Handbook of Research on Media Literacy in Higher Education Environments
Source Author(s)/Editor(s): Jayne Cubbage (Bowie State University, USA)
DOI: 10.4018/978-1-5225-4059-5.ch013

Keywords: Higher Education / Information Science Reference / Media & Communications / Multimedia Technology

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Abstract

This chapter explores critical media literacy pedagogy. Using case study method, the author argues that The Washington Informer's, “Bridge” publication can be used as a practical pedagogical tool to teach students how to analyze and deconstruct media texts, and simultaneously inform students on how to produce alternative, counter-hegemonic media texts. This approach is consistent with literature on critical media literacy that calls for engaged and empowering pedagogy to encourage students to think critically about their roles in creating and maintaining a radical and participatory democracy.

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Building a “Bridge” Between Theory and Practice: A Case Study Approach to Teaching Critical Media Literacy

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