Business Plus Intelligence Plus Technology Equals Business Intelligence

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Author(s): Ira Yermish (Saint Joseph’s University, USA), Virginia Miori (Saint Joseph’s University, USA), John Yi (Saint Joseph’s University, USA), Rashmi Malhotra (Saint Joseph’s University, USA)and Ronald Klimberg (Saint Joseph’s University, USA)
Copyright: 2012
Pages: 16
Source title: Organizational Applications of Business Intelligence Management: Emerging Trends
Source Author(s)/Editor(s): Richard T. Herschel (Saint Joseph’s University, USA)
DOI: 10.4018/978-1-4666-0279-3.ch002

Keywords: Business & Management / Business Information Systems / Business Intelligence / Business Science Reference

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Abstract

In this article the authors will show how the parallel developments of information technology at the operational business level and decision support concepts progressed through the decades of the twentieth century with only minimal success at strategic application. They will posit that the twin technological developments of the world-wide-web and very inexpensive mass storage provided the environment to facilitate the convergence of business operations and decision support into the strategic application of business intelligence.

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