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Business Transformation though Cloud Computing in Sustainable Business
Abstract
The changing market trends make it mandatory for businesses to constantly innovate and improve while keeping the expenditures at lowest. For any business, irrespective of size, information technology is playing a major role. Cloud computing is emerging as a driving factor for all types of businesses. Although cloud computing is widely recognized as a technology transformer, its potential for driving business innovation is not exploited to the fullest. Cloud computing promises to decrease capital expenditures and offer higher utilization rates on existing hardware. To exploit the cloud computing capability to enable organizations to enhance their revenue streams and improved customer relationships while increasing business agility, organizations need to determine how best to employ cloud enabled business models that promote sustainable competitive advantage, as this chapter discusses. By completely leveraging cloud computing opportunities, organizations can focus on process improvement by driving inefficiencies out of repeatable processes and providing agility to reuse elements of business logic.
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