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Comparative Perspectives on CSR 2.0 in the Contexts of Galicia and North of Portugal

Comparative Perspectives on CSR 2.0 in the Contexts of Galicia and North of Portugal
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Author(s): María Dolores Sánchez-Fernández (University of A Coruña, Spain), José Ramón Cardona (University of Illes Balears, Spain) and Valentín-Alejandro Martínez-Fernández (University of A Coruña, Spain)
Copyright: 2017
Pages: 22
Source title: CSR 2.0 and the New Era of Corporate Citizenship
Source Author(s)/Editor(s): Mark Anthony Camilleri (University of Malta, Malta)
DOI: 10.4018/978-1-5225-1842-6.ch009

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Abstract

The social responsible behavior of three, four- and five star hotels located in two different regions belonging to two adjacent countries, Galicia (Spain) and Northern Portugal (Portugal) are compared in this investigation. A factor analysis technique along with the Structural Equations Models (SEM) methodology was applied in order to carry out this research. It is a quantitative study which measures the relationship between CSR (Gallardo, Sanchez, & Corchuelo, 2013) and the institutional context (Kostova & Roth, 2002; Llamas-Sanchez, García-Morales, & Martin-Tapia, 2013; Vargas-Sánchez & Riquel-Ligero, 2015) which relate on the basis of a model proposed for this research. The main conclusions show that the hotels under study have different social responsible behavior depending on their location and the institutional context. The regions under study are delimited by the unequal influence of institutional pressures.

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