#ConnectedYouthBrazil Research: Emerging Literacies in a Hyperconnected Society

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Author(s): Brasilina Passarelli (School of Communications and Arts, University of São Paulo, Brazil)and Fabiana Grieco Cabral de Mello Vetritti (University of São Paulo, Brazil)
Copyright: 2016
Pages: 21
Source title: Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas
Source Author(s)/Editor(s): Brasilina Passarelli (School of Communications and Arts, University of São Paulo, Brazil), Joseph Straubhaar (The University of Texas at Austin, USA)and Aurora Cuevas-Cerveró (Complutense University of Madrid, Spain)
DOI: 10.4018/978-1-4666-8740-0.ch011

Keywords: Human Aspects of Technology / Information Science Reference / Social Sciences & Humanities / Socio-Economic Development

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Abstract

A new logic emerged in the hyperconnected contemporary society, contributing to a new kind of social agent. The emergence of social networks evolved to a diverse agents' profile, especially among the connected youth. To understand better this context a study was conducted focusing the opportunities, changes and trends of Brazilian connected youth behavior in the digital age, considering four research areas: social attitudes, education, entrepreneurship and activism. Entitled #ConnectedYouthBrazil, the research is complex and innovative in multiple dimensions with a mix of extensive quantitative survey and qualitative methodological approach, which included Internet monitoring (E-Meter), in-depth interviews and focus groups. The main research results presented in this chapter can inspire further discussion on the connected youth.

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#ConnectedYouthBrazil Research: Emerging Literacies in a Hyperconnected Society

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