The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
Consumer Behavior: Motivational Factors for the Decision to Purchase Organic Products in the Municipality of Guadalajara, Jalisco
Abstract
The objective of this study is to develop a model of the behavior of the ecological consumer in order to know the motivations that influence the decision to purchase organic products in citizens from 25 to 45 years of the municipality of Guadalajara. The methodology used in the research is qualitative. It was carried out through the non-experimental design, with respect to the data collection tool, in-depth interviews were carried out. The results obtained with respect to the factors that influence the purchase decision of the products are accepted the general hypothesis. One of the limitations that the study faced was a limited literature regarding studies related to it in the case of the city of Guadalajara.
Related Content
|
Hendra Wijaya, Zaekhan Zaekhan, Lukman Junaidi, Ning Ima Arie Wardayanie, Yuliasri Ramadhani Meutia, Nona Widharosa, Tita Rosita.
© 2023.
20 pages.
|
|
Sufiati Bintanah, Yuliana Noor Setiawati Ulvie, Hapsari Sulistya Kusuma, Firdananda Fikri Jauharany, Hersanti Sulistyaningrum.
© 2023.
20 pages.
|
|
Diana Nur Afifah, Syafira Noor Pratiwi, Ahmad Ni'matullah Al-Baarri, Denny Nugroho Sugianto.
© 2023.
21 pages.
|
|
Maria Belgis, Nur Fathonah Sadek, Ardiyan Dwi Masahid, Dian Purbasari, Dyah Ayu Savitri.
© 2023.
18 pages.
|
|
Sri Mulyani, Yoyok Budi Pramono, Isti Handayani.
© 2023.
22 pages.
|
|
Dessy Ariyanti, Aprilina Purbasari, Dina Lesdantina, Filicia Wicaksana, Wei Gao.
© 2023.
15 pages.
|
|
Uyi Sulaeman, Ahmad Zuhairi Abdullah, Shu Yin.
© 2023.
19 pages.
|
|
|