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Corporate Innovation and Intrapreneurship in the Middle East
Abstract
Corporate Intrapreneurship (CIP) is still viewed in many cases in the Arab region as a western concept that does not apply to the Middle East. Whereas Corporate Intrapreneurship (CIP) has been an area of increased interest in the United States and in Europe in the last few decades, stimulated mainly by the hope that it will revitalize and regenerate the manufacturing industry, among others, in these countries, especially in the face of increased competition, in the Middle East CIP is still a somewhat new and sometimes vague concept with little understanding to its benefits and uses. The objective of this chapter is to link intrapreneurship to the well-developed literature on entrepreneurship, to develop a model that will allow us to incorporate those factors that are critical to the intrapreneurial zone of an organization.
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