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DICTION and the Study of American Politics
Abstract
A powerful tool for content analysis, DICTION allows scholars to illuminate the ideas, perspectives, and linguistic tendencies of a wide variety of political actors. At its best, a tool like DICTION allows scholars not just to describe the features of political language, but also to analyze the causes and the consequences those features in ways that advance our understanding political communication more broadly. Effective analysis involves helping academic audiences understand what the measures being used mean, how the results relate to broader theoretical constructs, and the extent to which findings reveal something important about the political world. This involves exploring both the causes and the consequences of linguistic choices, including by attending closely to how those texts are received by their intended audiences. In this chapter, the authors review ways in which DICTION has been used and might be used to better understand the role of political leadership, the meaning of democracy, and the effects of political language on the political behavior of ordinary citizens.
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