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Ethnography to Define Requirements and Data Model
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Author(s): Gary J. DeLorenzo (Robert Morris University, USA)
Copyright: 2005
Pages: 5
Source title:
Encyclopedia of Data Warehousing and Mining
Source Author(s)/Editor(s): John Wang (Montclair State University, USA)
DOI: 10.4018/978-1-59140-557-3.ch087
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Abstract
Ethnographic research offers an orientation to understand the process and structure of a social setting and employs research techniques consistent with this orientation. The ethnographic study is rooted in gaining an understanding of cultural knowledge used to interpret the experience and behavior patterns of the researched participants. The ethnographic method aids the researcher in identifying descriptions and in interpreting language, terms, and meanings as the basis of defining user requirements for information systems.
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