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Eye Tracking in HCI and Usability Research

Eye Tracking in HCI and Usability Research
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Author(s): Alex Poole (Lancaster University, UK)and Linden J. Ball (Lancaster University, UK)
Copyright: 2006
Pages: 9
Source title: Encyclopedia of Human Computer Interaction
Source Author(s)/Editor(s): Claude Ghaoui (Liverpool John Moores University, UK )
DOI: 10.4018/978-1-59140-562-7.ch034

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Abstract

Eye tracking is a technique whereby an individual’s eye movements are measured so that the researcher knows both where a person is looking at any given time and the sequence in which the person’s eyes are shifting from one location to another. Tracking people’s eye movements can help HCI researchers to understand visual and display-based information processing and the factors that may impact the usability of system interfaces. In this way, eye-movement recordings can provide an objective source of interface-evaluation data that can inform the design of improved interfaces. Eye movements also can be captured and used as control signals to enable people to interact with interfaces directly without the need for mouse or keyboard input, which can be a major advantage for certain populations of users, such as disabled individuals. We begin this article with an overview of eye-tracking technology and progress toward a detailed discussion of the use of eye tracking in HCI and usability research. A key element of this discussion is to provide a practical guide to inform researchers of the various eye-movement measures that can be taken and the way in which these metrics can address questions about system usability. We conclude by considering the future prospects for eye-tracking research in HCI and usability testing.

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