From Lean Towards Frugal Product Development

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Author(s): Caglar Ucler (Ozyegin University, Turkey)and Ravi Kumar Gupta (CAD Lab, Department of Mechanical Engineering SAMM, Manipal University Jaipur, India)
Copyright: 2021
Pages: 18
Source title: Rural Entrepreneurship and Innovation in the Digital Era
Source Author(s)/Editor(s): Sachithra Lokuge (RMIT University, Australia)and Darshana Sedera (Southern Cross University, Australia)
DOI: 10.4018/978-1-7998-4942-1.ch012

Keywords: Business & Management / Business Science Reference / Entrepreneurship / Entrepreneurship & Innovation

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Abstract

Frugal innovation is considered as a disruptive growth strategy for businesses that focuses on the utilization of limited resources of rural areas. Similarly, lean management targets to develop new products in accordance with the customer requirements while managing the wastage. The purpose of this chapter is to highlight a pathway to frugal product development through lean management experiences. This is particularly of interest to developing territories and rural areas due to their innate characteristics. The analysis highlighted that innovation ideas have high diffusion rates if the product configuration is properly conducted. Despite the common objectives of lean and frugal development, this chapter investigates distinguishing features and conducts a comparison of both methodologies in order to provide specific guidance for companies that follow lean management to capture the benefits of frugal product development.

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