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Green Shoots of Agriculture: Nurturing Agri Start-Ups in Jammu and Kashmir and Punjab - An Incubation Center Perspective

Green Shoots of Agriculture: Nurturing Agri Start-Ups in Jammu and Kashmir and Punjab - An Incubation Center Perspective
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Author(s): Ashish Kumar Isher (Mittal School of Business, Lovely Professional University, Phagwara, India), Veer P. Gangwar (Mittal School of Business, Lovely Professional University, Phagwara, India)and Sabbey Sharma (Sher-e-Kashmir University of Agricultural Sciences and Technology of Jammu, India)
Copyright: 2024
Pages: 20
Source title: Innovative Technologies for Increasing Service Productivity
Source Author(s)/Editor(s): Sridhar Manohar (Chitkara Business School, Chitkara University, India), Amit Mittal (Chitkara Business School, Chitkara University, India), Sekar Raju (Ivy College of Business, Iowa State University, USA)and Arjun J. Nair (Chitkara University, India)
DOI: 10.4018/979-8-3693-2019-8.ch019

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Abstract

This research investigates the challenges and opportunities confronted by startups in Jammu & Kashmir, and Punjab, with a specific focus on those engaged in agriculture and allied sectors within business incubators. Employing an interpretivist and inductive approach, the study adopts a cross-sectional design and collects data from 90 startups in six business incubators. The study uniquely examines challenges within agriculture startups under incubation. It offers distinctive insights into perceptions on entrepreneurial skills and assesses the relationship between incubation services and startup success. Employing a mixed-methods approach, the study collects data from startups using a structured questionnaire. Entrepreneurs agree on the importance of skills like education but show variations in softer skills. The study reveals a positive link between incubation services and startup success, outlining risk factors and challenges like fund disbursement and regulatory compliance.

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