Improved Global Competitiveness on the Basis of New Business Models Influenced by Dynamic Strategic Thinking

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Author(s): Drago Dubrovski (International School for Social and Business Studies, Celje, Slovenia)
Copyright: 2020
Pages: 18
Source title: Dynamic Strategic Thinking for Improved Competitiveness and Performance
Source Author(s)/Editor(s): Georgette Andraz (CEFAGE, University of Algarve, Portugal), Helder Carrasqueira (University of Algarve, Portugal & CiTUR, Portugal), Rosaria Pereira (University of Algarve, Portugal)and Rita Baleiro (University of the Algarve, Portugal & CiTUR, Portugal)
DOI: 10.4018/978-1-7998-4552-2.ch011

Keywords: Business & Management / Business and Organizational Research / Business Process Management / Business Science Reference

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Abstract

In modern business, dynamic changes in the environment (macro trends) provoke changes within the company. Companies can protect themselves from latent, acute crises. In addition, companies can navigate a turbulent environment while ensuring organizational existence and development. Organizational forms and characteristics, as well as business models to maintain or increase existence and create competitive advantages in the global market, are increasingly sought in a more creative manner. These actions are based on dynamic strategic thinking. Revolutionary methods are often required for the creation and adaptation of competitive business models. The data from companies that face a current crisis show a gap between the need to change business models and the introduction of adapted business models to achieve the desired level of competitiveness.

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