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Investment Attractiveness of “Young” Companies in the Context of Global Changes Associated With the New Industrial Revolution

Investment Attractiveness of “Young” Companies in the Context of Global Changes Associated With the New Industrial Revolution
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Author(s): Ekaterina Yu. Voronova (MGIMO University, Russia)and Yulia A. Lukina (MGIMO University, Russia)
Copyright: 2022
Pages: 20
Source title: Digital Technologies for Entrepreneurship in Industry 4.0
Source Author(s)/Editor(s): Elena G. Popkova (MGIMO University, Russia)
DOI: 10.4018/978-1-6684-4265-4.ch008

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Abstract

Many factors act as criteria for assessing investment attractiveness, including the digitalization of business processes within companies and the introduction of innovative technologies to optimize the activities of an enterprise. The research purpose is to assess the volume of investments attracted by “young” companies through the use of advanced digital and information technologies, as well as to determine an integrated approach to activities aimed at developing the digitalization of the leading sectors of the economy. The theoretical basis of the research is the work of experts studying the impact of digitalization on attracting investment in the face of global economic uncertainty. The methodological basis of the study consists of the methods of statistical analysis of expert evaluation. As a result of the study, the authors have revealed the beneficial effect of digital technologies on the volume of attracted funding sources.

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