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Mum’s the Word: A Case Study of Students’ Intergenerational New Media Literacy in Shanghai
Abstract
In 2009, for the first time, Internet penetration rates in China have surpassed the global average level with over 298 million users (CINIC 2009). In this burgeoning of use, one of the largest and oldest social networking systems (SNS) in China, QQ, has become part of the daily diet of many Chinese both in cities and big towns. In this chapter I explore the role of QQ — and SNS more generally — through a case study of university students studying in Shanghai. As I posit in this chapter, QQ has become a rite of passage for the migrating youth leaving home to study in another city or country. As the first generation to grow up within the IT educational reforms that saw a growing importance placed on new media and Internet literacy, these ba ling hou students are passing on their knowledge to their family and friends back home, demonstrating that SNS is far from the prerogative of Western, middle-class youth. In particular, SNS is creating new ways for intergenerational connectivity and contact in the face of growing geographic mobility.
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