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Navigational Searching and User Treatments: Particularity in Web Searching
Abstract
In this chapter, the authors presented particularity of web searching in the context of navigational searching based on previous studies. Consequently, they divided this chapter into two parts. The first part of this chapter belongs to earlier works that examined eye-tracking studies to investigate distinctiveness between different searching tasks while the second part belongs to the discussion on the structure and nature of each searching task based on the results of earlier web usage studies.
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