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A New Web Site Quality Assessment Model for the Web 2.0 Era

A New Web Site Quality Assessment Model for the Web 2.0 Era
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Author(s): Minseok Pang (University of Michigan at Ann Arbor, USA), Woojong Suh (Inha University, South Korea), Jinwon Hong (Inha University, South Korea), Jongho Kim (Hyundai Research Institute, South Korea)and Heeseok Lee (Korea Advanced Institute of Science and Technology, South Korea)
Copyright: 2010
Pages: 24
Source title: Handbook of Research on Web 2.0, 3.0, and X.0: Technologies, Business, and Social Applications
Source Author(s)/Editor(s): San Murugesan (Multimedia University, Malaysia & University of Western Sydney, Australia )
DOI: 10.4018/978-1-60566-384-5.ch022

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Abstract

To find a strategy for improving the competitiveness of Web sites, it is necessary to use comprehensive, integrated Web site quality dimensions that effectively discover which improvements are needed. Previous studies on Web site quality, however, seem to have inconsistent and confusing scopes, creating a need of reconciliation among the quality dimensions. Therefore, this chapter attempts to provide a Web site quality model that can comprise all the quality scopes provided by previous studies. The relationship between the specific dimensions of the quality model and the characteristics or merits of Web 2.0 was discussed in this chapter with actual Web site examples. It is expected that this study can help Web sites improve their competitiveness in the Web 2.0 environment.

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