NRU (“near you”): Real-World Interaction with a Mobile Phone

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Author(s): Mathias Dahlström (lastminute.com labs, UK), Richard Lewis Jones (lastminute.com labs, UK)and Marko Balabanovic (lastminute.com labs, UK)
Copyright: 2012
Pages: 12
Source title: Innovative Design and Creation of Visual Interfaces: Advancements and Trends
Source Author(s)/Editor(s): Ben Falchuk (Applied Communication Sciences, USA)and Adérito Fernandes-Marcos (University of Saint Joseph, Macao, China; Artech-International; Universidade Aberta, Portugal)
DOI: 10.4018/978-1-4666-0285-4.ch001

Keywords: Computer Graphics & Art / Information Science Reference / Media & Communications / Multimedia Technology

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Abstract

NRU (“near you”) is a new mobile phone application for finding nearby activities. The application displays restaurants, bars, cafes, and so forth close to the user, on a display that updates as the user rotates it and moves it around his or her body, encouraging real-world interaction. This device is a simplified form of augmented reality that works on an existing consumer phone handset, combining location and orientation sensors with a touchscreen interface. In this paper, the authors explain the design of the system and the technologies involved, and share some experiences from the application’s first 6 months in operation.

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NRU (“near you”): Real-World Interaction with a Mobile Phone

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