The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
Observing Digital Marketplaces of Agricultural Products in Indonesia
|
Author(s): Mohammad Nabil Almunawar (Universiti Brunei Darussalam, Brunei), Muhammad Anshari (Universiti Brunei Darussalam, Brunei & Universitas Islam Negeri Sunan Kalijaga, Yogyakarta, Indonesia)and Syamimi Ariif Lim (Universiti Brunei Darussalam, Brunei)
Copyright: 2021
Pages: 14
Source title:
Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN
Source Author(s)/Editor(s): Mohammad Nabil Almunawar (Universiti Brunei Darussalam, Brunei), Muhammad Anshari (Universiti Brunei Darussalam, Brunei)and Syamimi Ariff Lim (Universiti Brunei Darussalam, Brunei)
DOI: 10.4018/978-1-7998-4984-1.ch010
Purchase
|
Abstract
Indonesia has a large population and its increasing degree of internet penetration accessed through smartphones, which recently has reached 63.5% or more than 170 million people connected to the internet, has made Indonesia a fertile land for digital marketplace platforms to flourish. We witnessed the blossoming of digital marketplace platforms in this decade; many start-ups have been born, and some of them have reached the unicorn status in a relatively short time, such as Go-Jek, Traveloka, Tokopedia, and Bukalapak. Although most of these digital marketplaces have never been physically involved with any types of agriculture, there are more than a dozen start-ups of the digital marketplace that are directly involved with farming, and the number of them has grown recently. This chapter will discuss small-scale farming problems in Indonesia and how the digital marketplace offers solutions to the problems. Related theories such as transaction cost economy and the multi-sided market will be discussed. Some cases of a digital marketplace for agriculture in Indonesia will be explored.
Related Content
Emrah Arğın.
© 2022.
16 pages.
|
Ebru Gülbuğ Erol, Mustafa Gülsün.
© 2022.
17 pages.
|
Yeşim Şener.
© 2022.
18 pages.
|
Salim Kurnaz, Deimantė Žilinskienė.
© 2022.
20 pages.
|
Dorothea Maria Bowyer, Walid El Hamad, Ciorstan Smark, Greg Evan Jones, Claire Beattie, Ying Deng.
© 2022.
29 pages.
|
Savas S. Ates, Vildan Durmaz.
© 2022.
24 pages.
|
Nusret Erceylan, Gaye Atilla.
© 2022.
20 pages.
|
|
|