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Online Business Education in India: A Case Study
Abstract
Several scholars have described the advantages of online education. The Indian market for business management education is also increasingly accepting this mode of delivery. This case presents the history and policy environment leading to the origin, design, and delivery of a one-year online management education program by a leading business school in India. The technological and marketing support received from a partner organization is presented. The structure of this program, along with the unique challenges faced in operationalizing such a program with limited resources is highlighted. The interplay between program administrators, business school, faculty members, program participants, and service provider is discussed. The authors illustrate various enablers and impediments faced, and provide some key points of learning.
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