The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
The Assessment of Artificial Intelligence for Business Performance in Bangladesh
|
|
Author(s): Fm. Asikullah (University of Wollongong, Sydney, Australia), Phonebuson Chakma (International University of Business Agriculture and Technology, Bangladesh), Md. Nafis Hossain (Green University of Bangladesh, Bangladesh)and Md Imam Mahdi (National Institute of Technology, Durgapur, India)
Copyright: 2024
Pages: 19
Source title:
Utilizing AI and Smart Technology to Improve Sustainability in Entrepreneurship
Source Author(s)/Editor(s): Syed Far Abid Hossain (BRAC University, Bangladesh)
DOI: 10.4018/979-8-3693-1842-3.ch018
Purchase
|
Abstract
In Bangladesh, improving small and medium enterprise (SME) performance is still an uphill task. The study aims to explore the effects of AI on the performance of small and medium business organizations. With advanced statistical analysis, the study highlighted the significant effects of artificial intelligence on the performance of small and medium enterprises by accepting all the proposed hypotheses. Additionally, effective business management (EBM) showed the role of a partial mediator, since artificial intelligence directly and indirectly held an association with small and medium enterprise performance. Moreover, the authenticity of the study was supported by confirmatory factor analysis (CFA) and structural equation model (SEM) which were represented based on model fit exponents, composite reliability, convergent validity, and discriminant validity. The study ended by providing theoretical and managerial implications that will assist business owners, managers, stakeholders, and policymakers in improving their business performance.
Related Content
|
Kamel Mouloudj, Vu Lan Oanh LE, Achouak Bouarar, Ahmed Chemseddine Bouarar, Dachel Martínez Asanza, Mayuri Srivastava.
© 2024.
20 pages.
|
|
José Eduardo Aleixo, José Luís Reis, Sandrina Francisca Teixeira, Ana Pinto de Lima.
© 2024.
52 pages.
|
|
Jorge Figueiredo, Isabel Oliveira, Sérgio Silva, Margarida Pocinho, António Cardoso, Manuel Pereira.
© 2024.
24 pages.
|
|
Fatih Pinarbasi.
© 2024.
20 pages.
|
|
Stavros Kaperonis.
© 2024.
25 pages.
|
|
Thomas Rui Mendes, Ana Cristina Antunes.
© 2024.
24 pages.
|
|
Nuno Geada.
© 2024.
12 pages.
|
|
|