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The Contribution of Female Creativity to the Development of Gastronomic Tourism in Greece: The Case of the Island of Naxos in the South Aegean Region
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Author(s): Panoraia Poulaki (University of the Aegean, Greece), Antonios Kritikos (University of West Attica, Greece), Nikolaos Vasilakis (Ionian University, Greece)and Marco Valeri (Niccolò Cusano University, Italy)
Copyright: 2022
Pages: 13
Source title:
New Governance and Management in Touristic Destinations
Source Author(s)/Editor(s): Marco Valeri (Niccolò Cusano University, Italy)
DOI: 10.4018/978-1-6684-3889-3.ch015
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Abstract
Gastronomy as an important part of the culture, morals, customs, and traditions of the countries meets the needs of visitors and at the same time contributes to tourism development through the rich gastronomic heritage. Gastronomic tourism offers the possibility of increasing the income criteria of a population, increasing jobs, and developing the national economy. The purpose of this study is to highlight the role of female creativity in the development of a gastronomic destination with a case study of Naxos in the South Aegean in Greece. At the same time, it aims to highlight the great challenges and opportunities brought about by gastronomic tourism with the contribution of women's entrepreneurship. Women's creativity and entrepreneurship create new job opportunities. The dynamic presence and activity of the women of Naxos highlights the tourism destination of Naxos as a destination of high gastronomy. Secondary sources present gender discrimination in entrepreneurship, women's entrepreneurship in tourism, and the connection of tourism with gastronomic heritage.
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