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The Coursera Case as the Prefiguration of the Ongoing Changes on the MOOC Platforms
Abstract
This chapter aims to suggest a new conceptual framework by presenting a view of the main disruptive strategic trajectory implemented by a particular model of training platforms. It aims to participate in the understanding of the dynamics of training platforms strategy through the analysis of the Cousera case. The iterations of this platform with a market under construction can be read as a strategy to bring out new proposals and value networks. Finally, the authors discuss the “drivers” of future changes in the MOOC market.
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