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The Coursera Case as the Prefiguration of the Ongoing Changes on the MOOC Platforms

The Coursera Case as the Prefiguration of the Ongoing Changes on the MOOC Platforms
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Author(s): Francois Acquatella (Telecom Paristech, France), Valerie Fernandez (Telecom Paristech, France)and Thomas Houy (Telecom Paristech, France)
Copyright: 2019
Pages: 15
Source title: Advanced Web Applications and Progressing E-Learning 2.0 Technologies in Higher Education
Source Author(s)/Editor(s): Jean-Éric Pelet (ESCE International Business School, France)
DOI: 10.4018/978-1-5225-7435-4.ch002

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Abstract

This chapter aims to suggest a new conceptual framework by presenting a view of the main disruptive strategic trajectory implemented by a particular model of training platforms. It aims to participate in the understanding of the dynamics of training platforms strategy through the analysis of the Cousera case. The iterations of this platform with a market under construction can be read as a strategy to bring out new proposals and value networks. Finally, the authors discuss the “drivers” of future changes in the MOOC market.

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