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The Process of Theorizing in Organizational Communication: On the Importance of Owning Phenomena
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Author(s): Paul Leonardi (University of California – Santa Barbara, USA)
Copyright: 2018
Pages: 9
Source title:
Transformative Practice and Research in Organizational Communication
Source Author(s)/Editor(s): Philip J. Salem (Texas State University, USA)and Erik Timmerman (University of Wisconsin, USA)
DOI: 10.4018/978-1-5225-2823-4.ch005
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Abstract
Theory building is central to the academic enterprise. So it should come as no surprise that members of a discipline periodically question the purpose of their theory building. For the past few decades, organizational communication researchers have asked this question, and some have been brave enough to provide some suggestions. This chapter argues that owning phenomena in this way is key to advancing a science of communication. I offer two strategies by which theorists can make advances toward owning phenomena: discovery and reconceptualization. Through these strategies, they can demonstrate how that organizational phenomena are, at their core, communication. There are surely other strategies that theorists might use to gain ownership of phenomena. This chapter represents a meager call to organizational communication theorists to move past the tendency to look for communication in a phenomenon and to treat the whole phenomenon as communication. The latter approach is likely to help us to build better theory about communication and to make better explanations about the process of organizing.
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