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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

The Use of Eye-Gaze to Understand Multimedia Learning

The Use of Eye-Gaze to Understand Multimedia Learning
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Author(s): Malinda Desjarlais (Mount Royal University, Canada)
Copyright: 2018
Pages: 20
Source title: Digital Multimedia: Concepts, Methodologies, Tools, and Applications
Source Author(s)/Editor(s): Information Resources Management Association (USA)
DOI: 10.4018/978-1-5225-3822-6.ch033


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There is great interest in how learners construct knowledge when presented with multimedia. Although information has been gained from evaluating recall performance across multimedia conditions, the use of eye-gaze indices for understanding multimedia learning is becoming increasingly popular. Within the multimedia learning literature, researchers have used duration, frequency and sequence of fixations as well as shifts in eye-gaze to identify differences regarding the selection, organization, and integration of information among learners. The current chapter provides a discussion of eye-gaze measures that have been employed in multimedia research and their related interpretations for the attentional process that takes place during the learning phase. In addition, considerations for using eye-gaze measures to understand multimedia learning are presented.

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