Transmedia Journalism and the City: Participation, Information, and Storytelling Within the Urban Fabric

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Author(s): Renira Rampazzo Gambarato (National Research University Higher School of Economics, Russia)
Copyright: 2018
Pages: 15
Source title: Exploring Transmedia Journalism in the Digital Age
Source Author(s)/Editor(s): Renira Rampazzo Gambarato (National Research University Higher School of Economics, Russia)and Geane C. Alzamora (Federal University of Minas Gerais, Brazil)
DOI: 10.4018/978-1-5225-3781-6.ch009

Keywords: Communication Studies / Digital Communications / Education / Information Science Reference

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Abstract

This chapter discusses the participatory flair of transmedia journalism within the concreteness of urban spaces by examining The Great British Property Scandal (TGBPS), a transmedia experience designed to inform and engage the public and offer alternative solutions to the long-standing housing crisis in the United Kingdom. The theoretical framework is centered on transmedia storytelling applied to journalism in the scope of urban spaces and participatory culture. The methodological approach of the case study is based on Gambarato's (2013) transmedia analytical model and applied to TGBPS to depict how transmedia strategies within urban spaces collaborated to influence social change. TGBPS is a pertinent example of transmedia journalism within the liquid society, integrating mobile technologies into daily processes with the potential for enhanced localness, customization, and mobility within the urban fabric.

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Transmedia Journalism and the City: Participation, Information, and Storytelling Within the Urban Fabric

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