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Trust in an Enterprise World: A Survey
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Author(s): Fotios I. Gogoulos (National Technical University of Athens, Greece), Anna Antonakopoulou (National Technical University of Athens, Greece), Georgios V. Lioudakis (National Technical University of Athens, Greece), Dimitra I. Kaklamani (National Technical University of Athens, Greece)and Iakovos S. Venieris (National Technical University of Athens, Greece)
Copyright: 2014
Pages: 21
Source title:
Handbook of Research on Enterprise 2.0: Technological, Social, and Organizational Dimensions
Source Author(s)/Editor(s): Maria Manuela Cruz-Cunha (Polytechnic Institute of Cavado and Ave, Portugal), Fernando Moreira (Portucalense University, Portugal)and João Varajão (Universidade de Trás-os-Montes e Alto Douro, Braga, Portugal)
DOI: 10.4018/978-1-4666-4373-4.ch011
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Abstract
Web 2.0 technologies have fundamentally reshaped everyday users’ perceptions regarding online services by strengthening the importance of individual participation. This profound change is expanding to substantially affect modern enterprise operations and especially corporate information management practices. Well-established business models are upgraded to capture value from the establishment of dynamic coalitions and virtual organizations among remote stakeholders. However, these collaboration formulations dictate the concentration, use, and circulation of corporate information and sensitive personal data, and thus ignite severe security and privacy concerns. Enterprises against this background are more than willing to invest in terms cost and time in order to enforce the necessary countermeasures and thus build and maintain the trustworthiness of involved operations. This chapter studies how legislation and inherent characteristics of this new collaboration paradigm affect the qualities of trust and highlights prominent features of security and privacy protection measures that can deal with emerging trust issues.
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