Virtual Teams and Creativity in the Mondragón Cooperative Corporation

View Sample PDF

Author(s): Javier Fínez (Mondragón Innovation & Knowledge & Mondragón Cooperative Corporation, Spain)
Copyright: 2007
Pages: 22
Source title: Higher Creativity for Virtual Teams: Developing Platforms for Co-Creation
Source Author(s)/Editor(s): Steven P. MacGregor (IESE Business School, Barcelona, Spain)and Teresa Torres-Coronas (Universitat Rovira i Virgili, Spain)
DOI: 10.4018/978-1-59904-129-2.ch009

Keywords: Information Science Reference / Media & Communications / Social Computing / Virtual Communities & Virtual Reality

Purchase

View Virtual Teams and Creativity in the Mondragón Cooperative Corporation on the publisher's website for pricing and purchasing information.

Abstract

For companies in this age of globalization and innovation, creativity is a core activity in a growing section of the economy. Since virtual teams are a relatively new organizational form, very little research has been carried out on their structure, performance, routines, and of course, on their creative ability. In this chapter, a detailed insight will be provided of three experiences of virtual teams built into Mondragón Cooperative Corporation (MCC) cooperatives, providing an overview of the company’s activity, going into greater depth regarding the needs and opportunities behind the decision to set up a virtual team, detailing the organizational structure adopted in each case, the dynamics incorporated to achieve higher creativity, and suggesting some practices that can put the reader on the path towards common drivers for virtual creativity.

The IRMA Community

Research IRM

Virtual Teams and Creativity in the Mondragón Cooperative Corporation

Purchase

Abstract

Related Content

IRMA Sponsors