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Why Your Ego Will Destroy Your Business Plan: The Sad Truth About Business Model Innovation and Planning
Abstract
This chapter provides a look at the impact of manager ego in business planning and business innovation through the lens of a cognitive and linguistic scheme. The author examines how value creation is directly at risk due to poor leadership because of a managerial ego-need. The author also outlines the hazard areas causing cognitive dissonance due to an inflated ego, and the link to the statistics of failed business modelling and business innovation. The chapter will furthermore look at disruption technologies in business innovation in the scope of a linguistic scheme, relating to the managers ego need, and the detrimental impact to value creation, especially in a disruptive business environment.
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