The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
Change Talk at iVillage.com
Author(s): Jolane Flanigan (University of Massachusetts Amherst, USA)
Copyright: 2010
Pages: 15
EISBN13: 9781609603458
Purchase
View Sample PDF
Abstract
With the growing number of women going online, women-centered Internet sites have become more abundant. This case focuses on social support offered by relationship message board members at iVillage.com, a popular and pioneering site for women. Findings suggest that community members promote a form of individualism that reflects a dominant United States (US) cultural understanding of self. Read against research that suggests US females tend to have a more relational than individual sense of self, the promotion of an individual self may be an unhelpful aspect of the social support given on the relationship boards.
Related Content
Meta Lee Van Sickle, Merrie Koester.
© 2017.
20 pages.
|
Andrew A. Tawfik, Jeffery L. Belden, Joi L. Moore.
© 2013.
22 pages.
|
Garron Stevenson, Jean-Paul Van Belle.
© 2013.
29 pages.
|
Ambreen Shahriar.
© 2014.
21 pages.
|
Betina Hsieh, Edwin Obilo Achola, Leslie Reese, Tim Keirn, Shametrice Davis, Oscar Navarro, Jose F. Moreno.
© 2022.
21 pages.
|
|
|