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Delhi Bank of India: Dilemma of a New Bank Manager

Author(s): Sandeep Puri (Institute of Management Technology, India)and Jayanthi Ranjan (Institute of Management Technology, India)
Copyright: 2014
Pages: 6
EISBN13: 9781466649538

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Abstract

Delhi Bank of India (DBI) is a leading private banking and financial services organization in India. DBI Bank offers a wide range of banking products and financial services to corporate and retail customers through a variety of delivery channels in the areas of investment banking, life and non-life insurance, venture capital, and asset management. It has entered the banking consortia of over 30 corporations for providing working capital finance, trade services, corporate finance, and merchant banking. DBI is also providing sophisticated product structures in areas of foreign exchange and derivatives, money markets and debt trading, and equity research. Dwarka Branch of DBI has not been doing well since its inception in March 2008. It is having a very low customer base and many customers have shifted their accounts to other banks because of dissatisfaction with the bank. In the last 6 months, the number of customers has reduced to 2875 from 2900. This branch is having allocation of 1.50 Crores only for loan disbursements during Jan-March, 2011 period but the loan applications are for 2.20 crore. There are six applicants with different backgrounds and this amount cannot be increased. Bank manager Siddhant, needed to take the call for final disbursements.

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