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Artificial Intelligence a Driver for Digital Transformation
Abstract
Artificial intelligence is reconfiguring the economy and redefining the product and service market. It is a disruptive technology that leads to the creation of multiple more efficient activities, new business models, and industrial processes. The literature stresses that AI should be used in all aspects of the personal lives of organisations and individuals, and such complexities are still largely unstudied. The aim of this study is to highlight AI's innovations and applications to the organisation's digital transformation.
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