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Engineering Value Co-Creation in Product-Service Systems: Processes, Methods, and Tools
Abstract
The integration process of products and services is still a growing trend in today's globally competitive market. To properly answer to the need of the companies to deliver integrated solution, from the mid-2000s, several research groups have worked on the development of methodologies to support companies along the engineering phase. Even if a plethora of methodologies and methods have been developed to support the Product-Service System (PSS) creation, there is still scarce attention on the way value is co-created with the customer. It becomes essential to change the perspective of the methodologies and to identify methods able to change the customer's role from a passive user to an active co-creator of value. In this context, the aim of this chapter is to understand which methods can be used to enhance value co-creation through an active involvement of the customers along the PSS engineering process.
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