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How AI Changes the Technopreneurship in the Business World and Its Impact on Business Practices

How AI Changes the Technopreneurship in the Business World and Its Impact on Business Practices
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Author(s): Mandy Mok (University of Reading Malaysia, Malaysia)
Copyright: 2022
Pages: 16
Source title: Handbook of Research on Social Impacts of E-Payment and Blockchain Technology
Source Author(s)/Editor(s): P.C. Lai (University Malaya, Kuala Lumpur, Malaysia)
DOI: 10.4018/978-1-7998-9035-5.ch025

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Abstract

Technopreneurship is the combination of the words “technology” and “entrepreneurship” that refers to commercial activities, including trading, importing and exporting, selling and buying locally or internationally, that are performed using technologies or technological tools, such as online marketing, data analytics, entrepreneurial platforms, artefactual intelligence appliances, robotics, etc. Additionally, technopreneurship also covers data science management, where data mining, data warehousing, big data analysis are among the important processes that are executed on scientific data in order to identify consumers' purchase behaviours and to forecast market trends. Technopreneurship is a form of entrepreneurship with technologies that involve intensive production, operation, and management processes and practise entrepreneurial spirits involving creativity, innovation, risk-taking, adventure, ambition, and foreseeing actions to achieve success.

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