Mass Media and Education

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Author(s): İbrahim Sezgül (Yıldırım Beyazıt University, Turkey)
Copyright: 2020
Pages: 17
Source title: Enriching Teaching and Learning Environments With Contemporary Technologies
Source Author(s)/Editor(s): Mehmet Durnali (Ereğli Faculty of Education, Zonguldak Bülent Ecevit University, Turkey)and İbrahim Limon (Ministry of National Education, Turkey)
DOI: 10.4018/978-1-7998-3383-3.ch001

Keywords: Education / Educational Technologies / Information Science Reference / Instructional Design

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Abstract

This study mainly aims to analyze the relationship between mass media and education. The introduction part presents a brief explanation of what communication, mass communication, mass media television and radio, the internet, social media, and Whatsapp. In the second part, the use of those media tools in education and their effects on people's behaviors are discussed. In the following part, the relationship between mass media and education, the role of mass media in education, and also the educator, teacher, and administration roles are explained. Corporate communication in education and its importance are emphasized, and finally, negative and positive effects of main mass media on shaping behaviors of the target audience are discussed.

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