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The Social Responsibility: Conceptual Interferences and Motivational Factors Specific to Corporations
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Author(s): Mirela Matei (Petroleum and Gas University of Ploiesti, Romania)and Ioan Done (Petroleum and Gas University of Ploiesti, Romania)
Copyright: 2013
Pages: 15
Source title:
Sustainable Technologies, Policies, and Constraints in the Green Economy
Source Author(s)/Editor(s): Andrei Jean-Vasile (Romanian Academy, National Institute for Economic Research "Costin C. Kiriţescu", Bucharest, Romania), Turek Rahoveanu Adrian (Institute of Research for Agricultural Economics and Rural Development, Romania), Jonel Subic (Institute of Agricultural Economics, Belgrade, Serbia)and Dorel Dusmanescu (Petroleum - Gas University of Ploiesti, Romania)
DOI: 10.4018/978-1-4666-4098-6.ch011
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Abstract
This chapter focuses on the topic of social responsibility and the interference with other concepts like business ethics, cause related marketing, or corporate governance. In addition, the study presents the motivations of companies that are implicated in different Social Responsible programmes. The main objective of this chapter is to delimitate the concept of social responsibility from other concepts and to present the main motivations for companies that run different SR programs.
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