Information Resources Management Association

Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Search IRMA Research

navleft

navright

Research IRM Open Access IRMA Journals IRM Books Proceedings Membership

The IRMA Community

Calls for Papers

Online Symposium

Research IRM

Click a keyword to search titles using our InfoSci-OnDemand powered search:

Sustainable Communication as a Component of Corporate Reputation

Sustainable Communication as a Component of Corporate Reputation

View Sample PDF

Author(s): Zeynep Genel (Okan University, Turkey)
Copyright: 2018
Pages: 18
Source title: Reputation Management Techniques in Public Relations
Source Author(s)/Editor(s): Ayse Erdemir (Istanbul Commerce University, Turkey)
DOI: 10.4018/978-1-5225-3619-2.ch003

Keywords: Business & Management / Business Science Reference / Management Science

Purchase

View Sustainable Communication as a Component of Corporate Reputation on the publisher's website for pricing and purchasing information.

Abstract

Sustainability is central to both business and academics. The cooperation of business with its close stakeholders is possible only through communication. Intangible assets and facilities are important values of corporations. This chapter gives a new perspective to reputation management strategies in the aspect of sustainable communication. It shows the effectiveness of sustainable communication in terms of corporate reputation.

Related Content

A State-of-the-Art Review on the Implications of ChatGPT in Educational Practices and Research

Sonal Linda. © 2024. 24 pages.

A Total Enterprise Resource Planning (ERP) System for Enhanced Vocational Education Management in Saudi Arabia

Yasmin Yousaf Mossa, Peter Smith, Kathleen Ann Bland. © 2024. 40 pages.

Artificial Intelligence Educational Pedagogy Development: ICT Pedagogy Development for Education 5.0

Ugochukwu Okwudili Matthew, Jazuli Sanusi Kazaure, Charles Chukwuebuka Ndukwu, Godwin Nse Ebong, Andrew Chinonso Nwanakwaugwu, Ubochi Chibueze Nwamouh. © 2024. 29 pages.

ChatGPT and Academia: Exploring the Transformations and Transitions

Shruti Jose, Priyakrushna Mohanty. © 2024. 20 pages.

ChatGPT in Education: Augmenting Learning Experience or Dehumanizing Education?

Richa Srishti. © 2024. 15 pages.

Didactic Opportunities of Applying Blended Learning Technology in Higher Education

Aleksei Alipichev, Liudmila Nazarova, Yana Chistova. © 2024. 21 pages.

Digital Competencies in the Global Curriculum Landscape: A Comprehensive Analysis of Countries' Educational Approaches in the Technology Era

Mustafa Öztürk Akcaoğlu, Burcu Karabulut Coşkun. © 2024. 18 pages.

IRMA Offers Over 2,500 Full Text Open Access Research Papers for Free Download Click to Start Searching Free IRM Research!

IRMA Sponsors

Sponsor IGI Global

Sponsor eContentPro

Encyclopedia of Information Science and Technology, Fourth Edition

Body Bottom