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Analysis of User’s Behavior in Business Application Systems with Methods of the Web Usage Mining

Analysis of User’s Behavior in Business Application Systems with Methods of the Web Usage Mining
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Author(s): Gamal Kassem (Otto-von-Guericke-Universitat Magdeburg, Germany), Jorge Marx Gomez (Otto-von-Guericke-Universitat Magdeburg, Germany) and Claus Rautenstrauch (Otto-von-Guericke-Universitat Magdeburg, Germany)
Copyright: 2003
Pages: 2
Source title: Information Technology & Organizations: Trends, Issues, Challenges & Solutions
Source Editor(s): Mehdi Khosrow-Pour, D.B.A. (Information Resources Management Association, USA)
DOI: 10.4018/978-1-59140-066-0.ch226
ISBN13: 9781616921248
EISBN13: 9781466665330

Abstract

Navigation opportunities in modern business application systems1 are various and complex. While navigating users leave traces, which can be used as an initial data for behavior analysis. Based on results of the analysis the application systems can be (re-) configured or (re-) customized in order to be more favorable for a user. The behavior analysis in the field of web application is supported by methods of Web Usage Mining. These methods can be assumed as a basis for the analyses in the field of business application systems. Proceeding from this, an aim of the present paper is a definition of approaches for a user behavior analysis in the field of business application systems. These methods should be derived from differences between web applications and business application systems. As a research in this field is not finished, this article is a research-in-progress paper.

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