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Dimensions of Autotelic Personality in the Context of Mobile Information and entertainment Services

Dimensions of Autotelic Personality in the Context of Mobile Information and entertainment Services
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Author(s): Felix B. Tan (AUT University, New Zealand) and Jacky P. C. Chou (AUT University, New Zealand)
Copyright: 2007
Pages: 5
Source title: Managing Worldwide Operations and Communications with Information Technology
Source Editor(s): Mehdi Khosrow-Pour, D.B.A. (Information Resources Management Association, USA)
DOI: 10.4018/978-1-59904-929-8.ch214
ISBN13: 9781599049298
EISBN13: 9781466665378

Abstract

Autotelic Personality represents an important individual construct in flow theory yet little is known about its underlying dimensions. Csikszentmihalyi (1988) suggests that the higher the autotelic nature of an individual, the more likely for him/her to experience flow. This study explores autotelic personality, its underlying dimensions and their relationship with perceived playfulness in the context of mobile information and entertainment services. This study found Autotelic Personality to be an important quality in order for users to experience Perceived Playfulness. Several underlying dimensions of Autotelic Personality were identified, including personal innovativeness, self-efficacy and control.

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